AI-citation audit · Newport Beach, CA

AI-citation audit in Newport Beach.

See what ChatGPT, Claude, and Perplexity tell a Newport Beach client before they ever call you. Free as a self-serve tool, or hire us to close the gaps and prove the change ninety days out.

Start a brief Or email hola@xala.studio
01 · Why this, here

Newport money does its homework. Increasingly that homework is an AI.

Newport Beach buyers are wealthy, discerning, and used to vetting. They no longer start with a referral and a phone call. They start by asking an AI to do the first cut. "Best yacht broker in Newport Beach." "Top medical-aesthetics practice near Fashion Island." "Private wealth advisor near Newport Coast." Whatever ChatGPT or Claude returns is the consideration set, and a high-end practice that the model omits has effectively been filtered out before the prospect even knew you existed. At this price point, one missed citation is a five- or six-figure relationship gone.

The audit shows you precisely where you stand. We run the prompts a real high-net-worth client would use, across every model that matters, and hand back a flat snapshot: where you get named, where the model recommends a competitor on Lido or in Corona del Mar instead, and where the category sits open. In luxury services the gap is rarely about quality. It is that the best operators are often the most allergic to writing anything down, and the models can only cite what they can read.

A note on scope. A dedicated desk here handles AI-citation work for clinics, dental practices, and real-estate brokerages. Those have their own playbooks, and given Newport's mix we will hand you off if you are one of them. Yachting, private wealth, luxury retail, and high-end professional services run through us.

02 · What we build

Try the free tool first. Hire us if you don't like what it says.

  • The free tool. Run it on your own business in about thirty seconds. It uses the same AI models we use in paid work. No email required, nothing to unsubscribe from.
  • If you hire us: a bigger set of questions written for the kind of customer you actually get in Newport Beach, asked of ChatGPT, Claude, Perplexity, and Gemini. We save every answer so we can compare them later.
  • A short report showing where AI names you, where it names a competitor instead, and where nobody in your category has been named at all yet.
  • Schema, entity, and source-credibility fixes shipped directly to your site or handed off as a clean diff for your developer.
  • Day 30, 60, and 90 follow-up snapshots run on the same panel. You see what moved, in plain side-by-side English.
  • A plain-English summary you can read in five minutes and take straight into your next marketing conversation.

Free tool · paid remediation from $750 · 1 to 3 weeks · An owner-run studio.

03 · What this looks like

Three composite scenarios from this market.

A yacht brokerage near the harbor. Decades of high-value transactions, named on "Newport Beach yacht brokers" in ChatGPT but absent on "broker for a 60-foot motor yacht near Newport Beach," the specific query a serious buyer actually types. We deepen the audit, find the listings live in a closed portal no crawler reads, ship a readable brokerage page with named vessel classes, add the right schema, and seed two primary-source listings. The day-90 snapshot lands them in two of four answers for the specific prompt.

A medical-aesthetics practice near Fashion Island. Strong reputation, invisible to Perplexity for "best non-surgical aesthetics near Newport Beach." Because aesthetics overlaps our clinic playbook, we would scope the medical side on its own track; here the engagement is the surrounding business: a readable services page, MedicalBusiness schema, a verifiable practitioner bio. By day 90 the practice surfaces in Claude and Perplexity for two of three queries.

A private-wealth advisor on Lido Isle. Quiet, referral-only, no presence when a relocating client asks Claude "fee-only wealth advisor near Newport Beach." We rewrite the bio around named specialties and client profiles, add one indexable page per service, and land a primary-source profile the models trust. The day-60 panel quotes the advisor by name.

04 · Honest scope

This is an audit and a focused remediation, not a brand overhaul. We do not promise a citation count and we do not run paid ads. For luxury practices that overlap our clinic and brokerage playbooks, we will scope those parts on their own track rather than pretend it is all one job. If the site has structural issues that block AI crawlers, we name them and either fix the load-bearing pieces inside scope or quote a separate rebuild. The free tool tells you most of what you need before you pay us a dollar.

San Diego is studio headquarters; Newport Beach is about ninety minutes up the coast. We can meet in person in Orange County for the engagements that warrant it; most of the work runs remote, but the first conversation can be wherever is easiest.

This page was drafted from a structured brief and hand-edited before launch. The work itself is custom, owner-run, never templated.

Want to talk it through?

One paragraph about your business is enough. Tell us what you need → Or just email hola@xala.studio.

Related

Same service · different city

Chula Vista

The same work, in another city we cover.

Different service · same city

AI-native website in Newport Beach

For when the audit shows the site itself is the problem. A Newport Beach rebuild, made so AI can actually read it.